Intro to Product Management
It is a two-day intro course about international product management standards of the Product Development and Management Association (PDMA) that are universal for all industries therefore useful for people working with physical and digital products as well as services. PDMA gathers product people from all industries for more than 40 years so this course on one hand is a great overview of product manager’s processes and tools but it will be complemented with a lot of interactive exercises.
March 25th and 26th
Thursday and Friday 9:30 -16:30 CET
Online, via Zoom
Benefits
You will learn how to build products and servicesYou will acquire practical skills by applying tools used by Product Managers
Who will benefit the most
Startup owners and enterprenuers
The course can help startups to accelerate growth and reduce the risk of failure by teaching skills how to quickly develop, test and introduce products and services to the market in a systematic way.
Product Managers and Product Owners
The training can help experienced product managers to systematize and expand their knowledge so they can be more effective and to boost their product career.
People who want to start a product career
It is an excellent training for engineers and other specialists who want to start their product career as it leads step by step through the process of product development and management and its major tools.
About the trainer:
Wojciech Ozimek
Head of Product in TeamStormer
Wojciech is one of the founders or Rokanan, currently responsible for company’s ideation platform TeamStormer. He has almost 10 years of experience in designing and building product and helping people with building NPD teams. He is also a chapter president in the Product Development and Management Association.
Pricing & info:
Ticket price: €500
*You can resign with full refund until 14 days before the event. We leave right to change the date of the event when the group is not formed
Agenda for the first day
Introduction to product management
We will discuss what are the key knowledge areas that characterize the best product managers.
New product process
You will learn our approach to building products that is a result of extensive testing and experience with various methods: Integrated, Stage-Gate, Lean, Design Thinking, Lean Startup, Open Innovation, Cocreation.
Market research
You will learn major research types, research tools and how to select them depending on the stage your product is in.
About the trainer:
Wojciech Ozimek
Head of Product at TeamStormer
Wojciech is one of the founders or Rokanan, currently responsible for company’s ideation platform TeamStormer. He has almost 10 years of experience in designing and building product and helping people with building NPD teams. He is also a chapter president in the Product Development and Management Association.
Pricing & info:
Ticket price: €500 (+VAT)
*You can resign with full refund until 14 days before the event. We leave right to change the date of the event when the group is not formed
*20% discount for PDMA members
- Introduction to Product Management
We will discuss what are the key knowledge areas that characterize the best product managers.
- New Product Process
You will learn our approach to building products that is a result of extensive testing and experience with various methods: Integrated, Stage-Gate, Lean, Design Thinking, Lean Startup, Open Innovation, Cocreation.
- Market research
You will learn major research types, research tools and how to select them depending on the stage your product is.
Agenda for the second day
NPD Tools
You will learn major tools, from product charter, through ideation and design tools, to prototyping and feasibility analysis
Product Teams
You will learn major types of product teams, their roles and what the common traps in building the team are.
- NPD Tools
You will learn major tools, from product charter, through ideation and design tools, to prototyping and feasibility analysis
- Product Teams
You will learn major types of product teams, their roles and what the common traps in building the team are.
Voices of our customers
Several dozen companies from various markets. From Fortune 500 to local innovators.
Rokanan conducted GTI Design for advantage workshops in our company where we analysed customer behaviors and compared how competitors deliver value to them. It helped us find new channels, learn more about all stakeholders
Our cooperation with Rokanan helped us to increase efficiency of our Products Introduction. We highly recommend Rokanan to any organisation striving to improve its NPD process.
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