Intro to Product Management

It is a three-day course introducing the role of a product manager in organizations and their basic tools.  It focuses on good practices that are universal for all industries, therefore it is useful for people starting their adventure with physical and digital products as well as services. The course is also available online.

Wojciech Ozimek will be your trainer

Benefits

You will learn what is the role of Product Manager
You will learn the processes and practice major tools

Who will benefit the most

Startup owners

The course can help startups to accelerate growth and reduce the risk of failure by teaching skills how to quickly develop, test and introduce products and services to the market in a systematic way.

Product Managers and Product Owners

The training can help experienced product managers to systematize and expand their knowledge so they can be more effective and to boost their product career.

People who want to start a product career

It is an excellent training for engineers and other specialists who want to start their product career as it leads step by step through the process of product development and management and its major tools.

Agenda for the first day

Introduction to product management

We will discuss what are the key knowledge areas that characterize the best product managers. 

New product process
You will learn our approach to building products that is a result of extensive testing and experience with various methods:  Integrated, Stage-Gate, Lean, Design Thinking, Lean Startup, Open Innovation, Cocreation. 
NPD Tools
You will learn major tools, from product charter, through ideation and design tools, to prototyping and feasibility analysis

Private training

Order a private training organised for your organisation

  • Introduction to product management

We will discuss what are the key knowledge areas that characterize the best product managers.

  • New product process

You will learn our approach to building products that is a result of extensive testing and experience with various methods:  Integrated, Stage-Gate, Lean, Design Thinking, Lean Startup, Open Innovation, Cocreation.

  • NPD Tools

You will learn major tools, from product charter, through ideation and design tools, to prototyping and feasibility analysis

Private training

Order a private training organised for your organisation

Agenda for the second day

Market research

You will learn major research types, research tools and how to select them depending on the stage your product is in.

Product strategy 

You will learn how to build competitive strategies for your product

 Product teams

You will learn major types of product teams, their roles and what the common traps in building the team are

Agenda for the third day

Product development workshops
In order to memorize new skills, during the last day we hold the entire day product workshop where we are building a product with the knowledge gain in the class 
Course summary

Time for a discussion and questions

  • NPD Strategy

In this section you will learn how to align NPD Function with company’s strategy, how to analyze technology trends and competition and choose Product

  • Market research

In this section you will learn how to align NPD Function with company’s
strategy, how to analyze technology trends and competition and choose Product

  • Life cycle management

In this section you will learn how to align NPD Function with company’s
strategy, how to analyze technology trends and competition and choose Product

Reserve your spot for this
training right away